Fitbug plc (AIM: FITB) – interesting new development
Fitbug, a provider of online health and well-being services, has today announced a partnership with Towers Watson and Australian-based Health Logic to develop a comprehensive online health management solution.
We have been closely following the progress of Fitbug, as its share price has seen dramatic developments since the Group listed; firstly rising from 0.35p to 26.5p in one month before falling back to the 5p mark in the same time. When we previously wrote on Fitbug we concluded that the market for health and fitness tracking and wearable technology was far too crowded and that was before the recent launch of the Apple Watch. Last week we wrote on fellow AIM consistuent CloudTag (AIM:CTAG) who announced the launch of their own wearable device to complement their existing fitness app…