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Will M&S ever appeal to the youth?

07/11/2018 · Marks & Spencer (MKS) 
Characteristically unpopular results from the high street stalwart reveal M&S’ biggest problem: a lack of youth. Young customers and investors – M&S needs you!
Marks & Spencer (MKS) shareholders are a reliable bunch – few other UK AGMs require the capacity of Wembley Stadium. Many of them are ex-employees who made use of the generous share scheme and have clung onto their shares because a) they have faith in a turnaround or b) they don’t know what else to do. That stalwart following is nice for chief executive Steve Rowe – who, having successfully reinvigorated the food division has now implemented a “three to five year plan” to reinstate the fortunes of the wider business. But gaining new backers is not so easy. Shares…

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