NetPlay TV plc (AIM: NPT) - New agreement with Channel 5
NetPlay TV plc, the UK’s largest interactive TV gaming company, has announced that it has signed a new agreement with Channel 5, which extends the current relationship until 2018
? The agreement provides NetPlay TV with significant pre-midnight advertising and the existing post mid-night teleshopping airtime. In addition, it is intended that the deal makes provisions for new brands and show formats, to attempt to further strengthen NetPlay TV’s product offering and brand awareness and broaden the customer following and appeal. NetPlay TV’s SuperCasino brand has aired every night on Channel 5 since September 2009 and produces over 70hrs of live TV broadcast a month. Bjarke Larsen, Chief Executive of NetPlay TV, commented: “TV is at the core of our marketing strategy, and continues to be an important…