Mind Gym (AIM:MIND), the first quoted behavioural science business, has certainly captured investor’s attention following its arrival on AIM with the shares soaring to a rapid first day premium. But what does this behavioural science business actually do and how can it justify such a rich valuation? Our Blog here tells you more
- History Mind Gym (AIM:MIND), was founded by Octavius Black (full name, Octavius Orlando Irvine Casati Black) and Sebastian Bailey in June 2000, with the oversight of professor of psychology, Guy Claxton. This evolved into an Academic Board that now reviews only new content and oversees the integrity of the Mind Gym offer. Mind Gym’s initial product was the “90 minute workout”, first delivered to Deutsche Bank on 1 September 2000. For the first 10 years, the Company grew by selling an increasing range of 90 minute workouts, adding new product categories such as “Summits” and “Live Actions” and building…
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