How to make your money go further

Does chocolate make a sweet investment?

Bars of chocolate including Hershey and Cadbury
With Easter around the corner it seemed like a good time to take a close look at listed chocolate companies. The imagery looks wonderful and the products taste great, but do chocolate producers make good long term investments? Read on for our in-depth look at the major confectionery groups.

How many times have you been tempted by a chocolate bar at the check-out? Or snacked on a packet of cookies as you browse the shops? Or bought a packet of sweets at the petrol station to sustain you on your journey. According to research compiled by Morgan Stanley, this is how 70% of chocolates are sold: impulse, spur of the moment purchases as hungry shoppers are tempted by a sweet treat. But the investment bank also warns that this trend is changing. Rising interest in wellness, accompanied by a proliferation of healthier snack options in recent years, could hurt…

Log in and read the full article

Buy now with 1 credit

Need some credits?

More on Premium Content

Get free access now

Register free to gain access to more research


Investor's Champion Premium Content

Subscribers to our Premium Content receive priority notification by email of newly published research. Premium Content costs as little as £3.20 per research note.

More on Premium Content

More Premium Content

Bargain UK housebuilders, but which should you go for?


Is this 7% dividend yielder now oversold, or simply a classic value trap?


Retire sensibly – avoid public sector pension schemes